The New Year ushered in a tidal wave of advice— “Do this, do that, make this your year.” But how do you cut through the noise to uncover the pearl of wisdom that’s truly right for you?

As business owners, we have the freedom to choose what we incorporate into our businesses and how we operate them, but it’s very easy to feel like you need to do everything to get ahead. What’s the answer?

I was at a Networking event recently, chatting to attendees about their businesses and the topic of branding, and during conversation after conversation, an old friend that we all know popped up: the most common enemy of all entrepreneurs. Time.

Everything is branded. Everything you own, wear, use or see has a brand connected to it. Just think about that for a moment. 🤔 In a world that has so many brands on show on a daily basis, why is it important to create a brand that matters?

Spring is the season of rebirth, renewal, and regeneration, and in the spirit of this life-giving time, I’ve ripped up my playbook and written a fresh new one with unexpected consequences. Sometimes, you do have to leap and trust.

This time of the year is tough. The urge to hibernate and take everything slower until the sun reappears is primeval.